Participate in the brainstorming over Twitter , Facebook via email or lovis.kauertz @ gmail.com . . aim of the "closed season for foxes," the introduction of a regulated national closed season for foxes is ( already time-for-fuechse.de )
- company with the name component "fox", as advertising Fuchs GmbH, FireFox, Peter Fox (artist), Fuchs Petrolub AG, Alpha Fuchs beverage service, Otto Fuchs KG, (Google search Fuchs do logo)
- companies that the fox "use" for advertising, for example, Schwäbisch Hall, a manufacturer of detergent Spee, Fjellraven, Fay, ROFU Kinderland, forwarding Voss, monitor
- companies raise their environmental profile. For example, nuclear, power and coal power plants. Local utilities
- pharmaceutical companies, which vaccines / medicines for wild animals produce
- companies target group: animal (protection) affine people. Organic food companies, veterinary clinics, universities, Steiff stuffed animals
- companies that appeal to users of nature: outdoor clothing, sports apparel: Jack Wolfskin, Adidas
- companies that use natural resources (Biogas, rape)
What benefits can companies draw from this? For employees, the public, for the product's image .... The bottom line?
- commitment to a public issue outside the company can promote employee retention.
- commitment to foxes has a sympathy value
- raise corporate profile by taking responsibility (ecosystem protection) ... and thereby to set an example for the public and employees
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| Maybe pulls a "thought" to storm. |
How can companies implement to communicate the topic / (If you do not want to stay in the background)? is
- The Employee Communications
- In the public relations
- In conjunction with the product (eg the sale of each product x € to close season for foxes
Theme 4:
What should the money be used
- ?
- publicity
- press
- poster campaigns
- ads
- projects, such as full-time early Bliesgau Biosphere Reserve in the Saarland, baits actions
You can also follow the questions ask how / have the answers?
- What benefit can attract companies in the promotion of animal welfare?
- How can a company market the promotion of animal welfare?
- influences such as the promotion of animal welfare, the image of a company?
- Why is it worthwhile for companies to promote animal welfare?
- Is it worth the commitment by companies for animals?
- What "return" brings companies the promotion of animal welfare concerns?
- Which companies are sponsors of an initiative as "closed season for foxes" in question?
- How to bind a company by its commitment to staff welfare?
- How can a company gain by promoting the public welfare for themselves?
- How can animal welfare and product / service be sold together?
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